Identification with your company, customers and market. Where are the potential and opportunities to grow your business? Aligning your value proposition and unique selling points (USP’s) with customer segmentation. The outcome is establishing your Growth Foundation and developing your Value Model.
Creation of your Sales and Marketing Playbook. Defining inbound and outbound marketing and sales activities. Designing the optimal sales process and support systems. Producing messaging and sales materials. Quantifying objectives and key performance indicators (KPI’s). Agree on action plan and time schedule.
Execution of inbound and outbound marketing and sales activities. Management and reporting of marketing dashboard and sales pipeline. If desired we can be directly involved in the marketing and sales activities as an integrated part of your organisation.
Since we, with our partners and independent experts, cover the entire range of services, you will never be stuck for support.
You can either use all services from us or just isolate individual projects such as the creation of your Marketing and Sales Playbook, interim management of marketing and sales projects or addressing and winning a specific customer segment. We are happy to put together the services that make sense for your situation and ambitions.