We support you with the development of a strategy, accompany the implementation and, if desired, we support the operational process. 

During the 3 phases: Identification, Creation and Execution, we identify the right growth opportunities, discover and align your value proposition with customer segments and implement sales and marketing activities in accordance with your resources and the desired outcome.

Realising growth potential and achieving marketing and sales excellence in 3 steps



Identification with your company, customers and market. Where are the potential and opportunities to grow your business? Aligning your value proposition and unique selling points (USP’s) with customer segmentation. The outcome is establishing your Growth Foundation and developing your Value Model.



Creation of your Sales and Marketing Playbook. Defining inbound and outbound marketing and sales activities. Designing the optimal sales process and support systems. Producing messaging and sales materials. Quantifying objectives and key performance indicators (KPI’s). Agree on action plan and time schedule.



Execution of inbound and outbound marketing and sales activities. Management and reporting of marketing dashboard and sales pipeline. If desired we can be directly involved in the marketing and sales activities as an integrated part of your organisation.

Since we, with our partners and independent experts, cover the entire range of services, you will never be stuck for support.


You can either use all services from us or just isolate individual projects such as the creation of your Marketing and Sales Playbook, interim management of marketing and sales projects or addressing and winning a specific customer segment. We are happy to put together the services that make sense for your situation and ambitions.

Contact us

Please contact us if you are interested in a free assessment or an individual quote for you to grow your business through marketing and sales excellence.

Erlenstrasse 16, 6300 Zug

Henrik Steffensen Founder